If you have ever spotted the Leaping Bunny logo on a beauty product, you have seen one of the most trusted promises in cruelty-free skincare. This symbol is not just a cute graphic. It represents a recognised commitment to ethical beauty. The Cruelty Free International Leaping Bunny programme sets the highest standard for brands that refuse animal testing at every stage of production, across every supplier and ingredient.
Cruelty-free skincare is at the heart of what we do. Our 5-in-1 multi-tasking skincare cream is designed for both face and body, making it suitable for everyone in the family. It reflects our belief that effective skincare should never come at the cost of animal welfare.
What it means for every&one
At every&one, we are proudly Leaping Bunny approved and work hard to maintain this status. Our 5-in-1 multi-tasking skincare cream is developed, manufactured and supplied in the UK without any animal testing anywhere in the supply chain. Skincare should never compromise animal welfare. Because of this, we keep our formula simple, ethical and effective.
It is fragrance-free, paraffin-free, vegan-friendly and designed for all skin types, including sensitive skin. In addition, it works beautifully on both the face and body. Gentle enough for the whole family, our multi-tasking cream supports everyone, including men, women and children. It provides versatile hydration, soothes the skin and offers protection in a single tube.
The simple science behind our formula
Healthy skin is essential to overall wellbeing. When the skin barrier becomes dry or damaged, it loses its ability to protect you. As a result, it becomes more vulnerable to pollutants and irritants. Our multi-tasking skincare formula is designed to restore strength, support healing, and keep moisture exactly where the skin needs it most.
Our blend of Squalane, Vitamin F and Coco Caprylate (derived from coconut oil) tackles dehydration and barrier damage at the same time. It supports the repair and resilience of skin cells. It is also 94% petrochemical-free. The science behind our formula is simple by design, and importantly, it works.
Our key ingredients
Squalane
Squalane delivers long-lasting hydration without heaviness. It boosts moisture within the deeper layers of the skin while protecting the outer barrier. In addition, as a natural antioxidant, Squalane helps defend the skin from free radicals and environmental stress. Because it is lightweight ,it absorbs quickly and works in harmony with both facial and body skin.
Vitamin F
Vitamin F is an essential fatty acid from the omega family that helps the skin produce ceramides. This strengthens the barrier and reduces dryness. Research shows that topical Vitamin F can reduce inflammation and support healthy skin cell function. Its oil-soluble structure allows it to merge seamlessly with the natural skin barrier, leaving skin smoother, clearer and more radiant.
Coco Caprylate
Derived from coconut oil, Coco Caprylate enhances the skin’s texture while providing gentle conditioning. It works with the other ingredients to strengthen the barrier and lock in moisture, supporting comfort and healthy skin function on both face and body.
Each ingredient has a clear purpose. Together they create a simple, effective formula that supports strong, healthy skin without unnecessary complexity. You can explore more about our ingredient science on our page, The Science.
What our every&one multi-tasking 5-in-1 skincare cream does
Our multi-tasking cream helps to:
- Hydrate and nourish the skin
- Calm and soothe irritation
- Protect against daily environmental stressors
- Smooth and soften texture
- Brighten and improve overall appearance
One tube, five benefits. It provides a complete routine for your face, body and the whole family.
How to use every&one multi-tasking skincare cream
Apply a small amount of cream to clean, dry skin on your face and body in the morning and evening. Massage gently into the skin, including the neck and décolletage. The lightweight texture absorbs quickly and layers well under makeup. As a result, it fits easily into any routine and supports every skin type, from sensitive to more resilient.
It is also easy for on-the-go moisturising; our handy 100 ml-sized tubes makes it perfect for handbags, gym bags, keeping in your desk drawer and even suitable for your aeroplane carry-on.
Why cruelty-free credentials still matter
It is easy to assume cruelty-free standards are no longer needed. The UK and EU have bans on animal testing for cosmetics. However, global regulations remain inconsistent.
In China, some products sold in stores may still require animal testing. India has banned animal testing for cosmetics entirely. In the United States, legislation differs by state, and not all suppliers follow the same rules.
Because of this, the International Leaping Bunny standard remains essential. It gives a clear global guarantee that no animal testing takes place at any point in development. Brands must complete regular audits, conduct ongoing supplier checks and meet strict monitoring requirements. It is not a one-time claim. At every&one, we commit to meeting this certification every year.
You can learn more about the programme at Cruelty Free International.
Other cruelty-free brands
Customers often ask which other brands share our values. For example, The Body Shop, Pai Skincare and Sukin all carry recognised cruelty-free commitments. every&one sits alongside these trusted names while offering a more simplified approach. Our 5-in-1 multi-tasking skincare cream reduces the need for multiple products and helps support a more sustainable routine.
Sustainability and ethical practices
Cruelty-free skincare aligns naturally with our approach to sustainability. We believe skincare should be kinder for your skin and for the planet.
We focus on:
- Using minimal and recyclable packaging whenever possible
- Offering one multi-tasking cream that replaces several products
- Working with suppliers who follow strict ethical and environmental standards
- Producing in the UK with an industry-leading developer and manufacturer of exceptional skincare products
- Delivering direct to customers via recorded Royal Mail whenever possible, making use of existing supply chains and reducing unnecessary logistics
These choices help reduce waste and create a lighter environmental footprint. In addition, a more streamlined routine with fewer bottles leads to a simpler, more sustainable approach to everyday skincare
What this means for you
Choosing every&one means choosing skincare that reflects your values. You support ethical beauty practices, encourage transparency and accountability from brands, and choose a product that cares for your skin, face and body with kindness and clarity.
Beauty always reflects the choices we make. We are proud to carry the Leaping Bunny approval and to offer cruelty-free skincare that is gentle, effective and thoughtful.
The next time you reach for your tube of every&one, remember that it is more than a cream. It is a conscious choice for you and your family.
Shop now and make conscious cruelty-free choices this year.
Simplifying sustainable skincare this festive season
If you’re looking for ways to make your skincare routine for winter more sustainable during the season of excess, read our guide to sustainability in skincare. Discover how our every&one 5-in-1 multi-tasking skincare cream helps reduce waste, simplifies routines, and cares for the planet. Read the full blog here.